Starter Guide of SEO

Starter Guide

This document first began as an attempt to assist teams within Google,

but we thought it would be even as useful to webmasters that are new
the topic of program optimization and need to enhance their
sites' interaction with both users and search engines.Although this

guide won't tell you any secrets that'll automatically rank your site
first for queries in Google (sorry!), following the simplest practices
outlined below will make it easier for search engines to crawl, index
and understand your content.

Search engine optimization is usually about making small modifications
to parts of your website. When viewed individually, these changes
might seem like incremental improvements, but when combined with
other optimizations, they might have a clear impact on your
site's user experience and performance in organic search results.
You're likely already conversant in many of the topics during this guide,
because they're essential ingredients for any website , but you'll
not be making the foremost out of them.

Even though this guide's title contains the words "search engine",
we'd wish to say that you simply should base your optimization decisions first
and foremost on what's best for the visitors of your site. They're the
main consumers of your content and are using search engines to seek out
your work. Focusing too hard on specific tweaks to realize ranking within the
organic results of search engines might not deliver the specified results.
Search engine optimization is about putting your site's best foot
forward when it involves visibility in search engines, but your
ultimate consumers are your users, not search engines.

Your site could also be smaller or larger than our example site and offer
vastly different content, but the optimization topics we discuss below
should apply to sites of all sizes and kinds . We hope our guide gives
you some fresh ideas on the way to improve your website, and we'd love
to hear your questions, feedback, and success stories within the Google
Webmaster Help Forum.

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